USPS Partners with Flybar to Launch Toddler Mail Truck Ride-On Toy
The United States Postal Service (USPS) has teamed up with toymaker Flybar to release a USPS-licensed mail truck ride-on toy designed for toddlers.
Perfect for children ages 1–3 years and weighing up to 44 pounds, this “foot-to-floor” vehicle is not motorized but features working lights, fun sounds, a plastic mailbox, and two play envelopes for interactive play.
“This is another touchpoint to reach children through our licensing strategy of building brand affinity with younger audiences,” said Dino Omerovic, USPS licensing analyst.
The USPS ride-on truck is now available on Amazon for $54.99. It requires three AA batteries (not included).